Development Strategy of Green Marketing of Pharmaceutical Enterprises against the Background of Building a Beautiful China

查看全文 作　　者：Wang [1]Shuling;Wang [1]Mingzheng;Yu [1]Chang

机构地区：[1]School of Business Administration,Shenyang Pharmaceutical University,Shenyang 110016,China

出　　处：《Asian Journal of Social Pharmacy》索引2022年第17卷第3期,共8页

基　　金：Social Science Planning Foundation of Liaoning Province(No.L19BGL034);Graduate Education Project of Shenyang Pharmaceutical University(No.YJSJG200301). 摘　　要：Objective To study the key issues and links in the construction of green marketing for pharmaceutical enterprises combined with the law of scientific development,so as to make joint efforts for the construction of beautiful China.Methods The literature and interview methods were used to demonstrate that green civilization was to pursue the harmonious coexistence between environment and human beings.Besides,the responsibilities and problems that pharmaceutical enterprises faced in the context of building a beautiful China had to be solved urgently.Results and Conclusion China should summarize historical errors and face the current situation while building a beautiful country.In addition,pharmaceutical enterprises should clarify the key links of green marketing to solve the problem of“three wastes”.Meanwhile,they should bear other responsibilities to promote green civilization and social development. 关键词：beautiful China green marketing development strategy

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Development Strategy of Green Marketing of Pharmaceutical Enterprises against the Background of Building a Beautiful China

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