| 2 | Business Choice of Enterprises’Diversification显示文摘The strategy of diversification has become an important approach to enterprise development. A success- ful diversification strategy depends mainly on the correct business choice.Before choosing a new business,we must identify the core competencies of the enterprise and research the attraction and critical success factors of the target business.Then we should make sure whether the core competencies match the critical success factors or not. The new business should be useful for cultivating sustainable competitive advantage. | QinZheng ZouJianjun ChenShou | 2005 | Ecological Economy2005，1，1： | 0 |
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