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23篇 您的检索式:作者名="Zahman"
    题名 作者 年代 出处 被引量
1Factors affecting trust in market research relationships显示文摘Moorman C Deshpande R Zahman G 1993Journal of Marketing1993,57,:1
2Seeing the voice of customer: metaphor- based advertising research 显示文摘Zahman G Coulter R H 1995Journal of Advertising Research1995,35,4:1
3Factors affecting trust in market research relationships 显示文摘Mooreman C Deshpande R Zahman G 1993Journal of Marketing1993,57,1:1
4Rethinking market research: putting people back in 显示文摘Zahman G 1997Journal of Marketing Research1997,34,4:1
5Relationships between providers and users of market research: the dynamics of trust within and between organizations 显示文摘Moorman C Zahman G Deshpande R 1992Journal of Marketing Research1992,29,:1
6Factors Affecting Trust in Market Relationships显示文摘Moorman Christine Gerald Zahman 1993Journal of Marketing1993,57,1:1
7Seeing the voice of the customer: metaphor-based advertising research 显示文摘Zahman G Coulter R H 1995Journal of Advertising Research1995,35,4:1
8Seeing the voice of customer: metaphor-based advertising research显示文摘Zahman G & Coulter R H 1995Journal of Advertising Research1995,,4:1
9Relationships between Providers and Users of Market Research: The Dynamics of Trust within and between Organizations显示文摘Moorman C A Zahman R Deshpande 1992Journal of Marketing Research1992,29,8:1
10Relationships between Providers and Users of Market Research: The Dynamics of Trust within and between Organizations显示文摘Moorman Christine Gerald Zahman Rohit Deshpande 1992Journal of Marketing Research1992,29,3:1
11Relationships between providers and users of marketing research: the dynamics of trust within and between organizations 显示文摘Moorman C Zahman G Deshpande R 1992Journal of Marketing Research1992,29,3:1
12Using the Zaltman Metaphor Elicitation Technique to under Stand Brand Images显示文摘Zahman G 1994Advances in Consumer Research1994,,21:1
13Interpreting Consumer Perceptions of Advertising : An Application of the Zaltman Metaphor Elicitation Technique 显示文摘Coulter R A Zahman G 2001Journal of Advertising2001,30,4:1
14Relationship Between Providers and Users显示文摘Moorman C Zahman G Ronit D 1992Journal of Marketing Research1992,29,3:1
15Factors affecting trust in market research relationships 显示文摘Moorman C Deshpande R Zahman G 1993The Journal of Marketing1993,57,1:1
16Relationships Between Providers and Users of Marketing Re- search: The Dynamics of Trust Within and Between Organizations显示文摘Moorman Christine Gerald Zahman and Rohit Deshpande 1992Journal of Marketing Research1992,29,3:1
17Relationships between providers and users of marketing research: The dynamics of trust within and between organizations 显示文摘Moorman C Zahman G Deshpande R 1992journal of Marketing Research1992,29,3:1
18Factors affecting trust in market research relationships 显示文摘Moorman C Deshpande R Zahman G 1993The Journal of Marketing1993,,57:1
19Relationships between providers and users of market research: the dynamics of trust within and between organizations 显示文摘Moorman C G Zahman R Deshpande 1992Journal of Marketing Research1992,24,:1
20Relationships between Providers and Users of Marketing Research: The Dynamics of Trust within and between Organizations 显示文摘Moorman Christine Gerald Zahman and Rohit Deshpande 1992Journal of Marketing Reseach1992,,:1
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