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150篇 您的检索式:作者名="Schultz A E"
    题名 作者 年代 出处 被引量
1互动式整合营销传播:统合IMC、新媒介以及数据库营销的力量显示文摘自上世纪九十年代中期开始,整合营销传播理论传入中国,掀起了一股IMC热潮,为市场营销、广告公关的理论和实践带来了强大的推动力.然而,近年来,有关整合营销传播的研究渐趋消沉.究其原因,主要有二:一,学界和业界对IMC概念和理论本身并未透彻理解;二,对有关IMC新的研究动态和成果未予以足够重视.2002年,舒尔茨教授等人提出了'互动式整合营销传播'的新概念.2003年,舒尔茨和威斯康新大学的James W.Peltier、内华达大学的John A.Schibrowsky三位教授又在上发表了一篇名为的论文,通过模型和案例系统阐述了'互动式整合营销传播'的概念,代表了IMC理论研究的最新成果,对国内的有关研究具有重要的借鉴意义.限于篇幅,本刊在发表时删去了文中的案例研究部分.James W Peltier John A Schibrowsky Don E Schultz 陈欢 2004新闻大学2004,,8:2
2Starvation induced cross- protection against heat or H2O2 challenge in Escherichia coli 显示文摘Jenkins D E Schultz J E Matin A 1988Bacteriology1988,170,:1
3Ischemic preconditioning in the intact rat heart is mediated by deltal but not mu-or kappa-opioid receptors显示文摘Schultz J E Hsu A K Gross G J 1998Circulation1998,97,13:1
4Prediction of chain flexibility in proteins显示文摘Karplus P A Schultz G E 1985Immunology1985,72,2:1
5Morphine mimics the cardioprotetive effect of ischemic preconditioning via a glibenclamide sensitive mechanism in the rat heart显示文摘Schultz J E Hsu A K Gross G J 1996Circ Res1996,78,:1
6Behavior of shear studs in steel frames with reinforced concrete infill walls 显示文摘Saari W K Jerome F H Schultz A E 2004Journal of Constructional Steel Research2004,60,4:1
7Murine renal organic anion transporters mOAT1 and mOAT3 facilitate the transport of neuroactive tryptophan metabolites显示文摘Bahn A Ljubojevic M Lorenz H Schultz C Ghebremedhin E Ugele B 2005Am J Physiol Cell Physiol2005,289,5:1
8Prediction of chain flexibility in pro- teins显示文摘KARPLUS P A SCHULTZ G E 1985Naturwissenschaften1985,72,4:1
9Morphine mimics the cardioprotective effect of ischemic preconditioning via a glibenclamide-sensitive mechanism in the rat heart显示文摘Schultz J E Hsu A K Gross G J 1996Circ Res1996,78,6:1
10Ischemic preconditioning in the intact rat heart is mediated by delta l-but not mu-or kappa-opioid receptors显示文摘SCHULTZ J E HSU A K GROSS G J 1998Circulation1998,97,13:1
11Prediction of chain flexibility in proteins显示文摘Karplus P A Schultz G E 1985Naturwissenschafien1985,72,2:1
12Cyclic behavior of steel frame structures with composite reinfoed concrete infill wails and partially-restrained connections 显示文摘Tong Xiangdong Hajjar J F Schultz A E 2005Journal of Constructional Steel Research2005,61,1:1
13TGF-β1 mediates the hypertrophic cardiomyocyte growth induced by angiotensin Ⅱ显示文摘SCHULTZ J E J WITT S A GLASCOCK B J 2002The Journal of Clinical Investigation2002,109,6:1
14Consensus-de- generate hybrid oligonucleotide primers for amplification of distantly related sequences显示文摘Rose T M a Schultz E R a Henikoff J G 1998Nucleic Acids Research1998,26,7:1
15Effects of alteplase beyond 3 h after stroke in the Echoplanar Imaging Thrombolytic Evaluation Trial (EPITHET): a placebo-controlled randomised trial显示文摘Stephen M Davis Geoffrey A Donnan Mark W Parsons Christopher Levi Kenneth S Butcher Andre Peeters P Alan Barber Christopher Bladin Deidre A De Silva Graham Byrnes Jonathan B Chalk John N Fink Thomas E Kimber David Schultz Peter J Hand Judith Frayne Graeme 2008Lancet Neurology2008,,4:1
16Accumulation of dietary cholesterol in sitosterolemia caused by mutations in adjacent ABC transporters显示文摘Berge K E Tian H Graf G A Yu L Grishin N V Schultz J 2000Science2000,290,:1
17Vibrotactile detection thresholds for chest skin of amputees following targeted reinnervation surgery显示文摘Schultz A E Marasco P D Kuiken T A 0,,:1
18Prediction of chain flexibility in proteins显示文摘Karplus P A Schultz G E 1985Immunology1985,72,2:1
19Prediction of chain flexibility in proteins 显示文摘KARPLUS P A SCHULTZ G E 1985Naturwissensehaften1985,72,:1
20Starvation-in-duced cross protection against heat or H2O2 challenge in Escherichia coli显示文摘Jenkins D F Schultz J E Matin A 1988Journal of Bacteriology1988,170,:1
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